Approach
Agree the question first
The team tested regional peaks against weather, industrial demand and interconnector capacity. Missing years and changes in measurement were documented before the visual story was designed.
Branded content · Northgate Energy
Where the grid actually bends.
Forty years of load data, published with the method, the caveats and conclusions the partner did not see in advance.
The brief
Turn a contested data set into a useful public analysis.
Northgate held four decades of regional grid-load records and wanted to support a better discussion about resilience. Credibility depended on allowing the analysis to reach its own conclusion.
The Studio’s data desk agreed the research question, disclosure terms and publication method before receiving the files. Northgate reviewed only factual descriptions of its systems.
- Partner
- Northgate Energy
- Channel
- Data-led branded content
- Source
- 40 years of records
- Production
- 16 weeks
Delivery
Show the working
The main analysis used six annotated charts, a plain-language method and downloadable tables. An independent academic reviewed the model, with their comments published unedited.
Result
Useful enough to cite
Median dwell reached 7 minutes 12 seconds. The analysis was cited by 24 third parties, including two parliamentary committees, and the data package was downloaded 3,480 times.
Evidence in the open
Credibility starts with the method.
Bring us the question and the source material. We will define the conditions for publishing the answer.